Career / Events

Your Guide to the ServiceNow Knowledge Conference 2027

By Lauren Westwood

ServiceNow Knowledge – the platform’s flagship conference – takes place in May each year in the center of Las Vegas. 

Knowledge 2027 will be in town from May 4-6, and it promises to be quite the event…

Conference Highlights

So what can you expect from the Knowledge conference? Here are a few highlights for attendees to look out for: 

  • Meet the experts: Hundreds of sessions led by the ServiceNow product team. 
  • Hear from inspiring speakers: As well as inspiring sessions from ServiceNow experts, there will no doubt be a celebrity appearance or two – stay tuned! 
  • Explore the Expo: Experience the latest solutions with live demos and 1:1 advice.
  • Get hands-on at CreatorCon: Come together to build, connect, and innovate.
  • Join the After Party at The Sphere: The 2026 event featured Idris Elba and Backstreet Boys. 

What’s on the Agenda?

From keynotes and panels to roadmaps and roundtables, there is a truly vast library of sessions on the table at Knowledge (see 2026’s agenda for proof). Taking place at The Venetian Expo and Convention Center, the real challenge will be squeezing everything in. 

As an attendee, you’ll be able to search by day, topic, audience, product, or session style. Want to save your favorite sessions? Once the Agenda is live, you can simply go to ‘My List’, log in, and start adding! 

Keen to catch up with last year’s event? Check out 2026’s highlights here

Explore The Expo

The Expo is the heartbeat of Knowledge. Here, attendees can come together to explore the latest solutions, see live demos, and receive invaluable 1:1 advice.

There will be industry and solution demos taking place across seven expo theaters, with over 100 sponsors to connect with and customer showcases to look forward to. 

Connect at CreatorCon

This is where the action’s at! Don’t miss out on visiting this unique space for ServiceNow practitioners – developers, architects, and admins alike. Open to all levels and abilities, the CreatorCon Hackathon is well worth a look if you want to test your skills and creativity. 

Party Time

Vegas has plenty of post-conference entertainment on offer, but if you’re keen to stick close to the conference, it’s well worth attending the welcome reception on Tuesday – a nice way to unwind after the first day and connect with the community over some nibbles. 

And did we mention the After Party? It’s always the highlight of the event, hosted in the iconic Sphere.

See what last year had to offer in terms of parties:

READ MORE: Complete List of ServiceNow Knowledge 2026 Parties and Events

How Much Does It Cost to Attend? 

In 2026, a full conference pass cost $2,195. However, it’s worth knowing that this figure goes down significantly per person when you purchase a group pass (this requires five or more attendees). 

You can sign up now to be the first to know when registration opens.

Finding Accommodation

Of course, as well as the ticket itself, you’ll also have travel and accommodation to consider. Last year, Knowledge partnered with the Venetian Hotel, the Wynn, and Treasure Island Hotel Casino, which gave registered attendees the benefit of discounted rates.

If you do miss out on conference rates, all is not lost – Vegas will always have room for you. Check out alternative hotels here.

Still Need Convincing? 

Or perhaps your boss needs a little more information to help seal the deal? Every year, the ServiceNow team puts together a useful email template to help kickstart the conversation. Once registration opens, you’ll be able to find this on their website.

Final Thoughts

Knowledge offers a unique opportunity to connect with the ServiceNow community while absorbing the latest and greatest updates from HQ. 

We hope this brief guide has helped you prepare for the event, and if not, here are some frequently asked questions and everything else you need to know before you go. We’ll see you there!

The Author

Lauren Westwood

Lauren is the Content Director at NowBen.

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